{"id":594,"date":"2022-12-31T10:55:51","date_gmt":"2022-12-31T09:55:51","guid":{"rendered":"https:\/\/together-for-safety.com\/de-campagne\/"},"modified":"2023-12-08T16:56:54","modified_gmt":"2023-12-08T15:56:54","slug":"de-campagne","status":"publish","type":"page","link":"https:\/\/together-for-safety.com\/nl\/de-campagne\/","title":{"rendered":"De campagne"},"content":{"rendered":"

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De campagne<\/span><\/h1>\n

Dit is wat er achter onze campagne voor arbeidsveiligheid zit<\/span><\/h2>\n

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De twee motto’s van de campagne bestaan uit een triade. Zij vormen een ideale manier om met gevaarlijke situaties om te gaan, die volgens het volgende schema verloopt.<\/span><\/p>\n

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De werknemers zien de gevaarlijke situatie en herkennen deze als zodanig.<\/p>\n

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Sie denken dar\u00fcber nach und rufen sich ins Ged\u00e4chtnis, wie sie sicher und korrekt mit der Situation umgehen.<\/p>\n

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Zij passen hun onveilig gedrag aan en brengen in plaats daarvan het juiste gedrag in praktijk.<\/p>\n

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Zij wijzen collega’s die zich onveilig gedragen op hun gedrag en vragen hen dit aan te passen.<\/p>\n

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“Kijk” en “Denk” zijn gemarkeerd met pijlen om de aandacht op de situatie te vestigen.<\/p>\n

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Doe het beter” of “Pak het aan” zijn gemarkeerd als correct gedrag door een groen vinkje. ziet de gevaarlijke situatie en identificeert deze als zodanig.<\/p>\n

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De campagne is aanvankelijk gepland voor een jaar en is verdeeld in vier zogenaamde “vluchten”. Een “vlucht” beslaat een periode van ongeveer drie maanden. Elke “vlucht” bestaat uit verschillende nieuwe postermotieven en ander campagnemateriaal. Deze kunnen worden besteld en gepost of uitgedeeld in de fabrieken.<\/span><\/p>\n

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De posters<\/span><\/h2>\n

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Er worden diverse posters en ander communicatiemateriaal gebruikt om de aandacht te vestigen op specifieke kwesties in verband met de veiligheid op het werk. De posters tonen typische werksituaties waarin de veiligheidsregels moeten worden nageleefd. Dit zijn typische risicosituaties uit het oogpunt van arbeidsveiligheid en ongevallenstatistieken. Er worden mensen getoond die – passief of actief – in een dergelijke risicosituatie terechtkomen. De afgebeelde personen die zich in een veiligheidsrelevante situatie bevinden, worden in silhouet weergegeven. Elk motief heeft een kop en een verklarende tekst. De roze pijl van het actieteken, die staat voor “Kijk ernaar”, wijst op de concrete gevaarsituatie. De groene pijl “Doe het beter” of “Spreek op” staat boven het actieteken en naast de verklarende tekst. In de vluchten kunnen verschillende posters worden geselecteerd voor verschillende zwarte vlekken.<\/p>\n

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1<\/strong><\/p>\n

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\n “<\/span>
\n<\/span>Kijk” – de pijl wijst naar de gevaarlijke situatie<\/p>\n

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2<\/strong><\/p>\n

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Headline<\/p>\n

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3<\/strong><\/p>\n

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H\u00e1\u010dek \u201cDo it better\u201d znamen\u00e1 bezpe\u010dn\u00e9 spr\u00e1vn\u00e9 chov\u00e1n\u00ed.<\/p>\n

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4<\/strong><\/p>\n

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Motto kon\u010d\u00ed slovy \u201cDo better\u201d nebo \u201cSpeak to\u201d v z\u00e1vislosti na motivu.<\/p>\n

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5<\/strong><\/p>\n

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Vysv\u011btluj\u00edc\u00ed text podrobn\u011bji popisuje chov\u00e1n\u00ed v dan\u00e9 situaci a v\u017edy kon\u010d\u00ed v\u011btou \u201cSpole\u010dn\u011b za bezpe\u010d\u00ed\u201d.<\/p>\n

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Wie kiest de onderwerpen?
\n<\/span><\/h2>\n

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De onderwerpen en uitvoeringsvarianten van het campagnemateriaal worden geselecteerd door een stuurgroep. Deze bestaat uit vertegenwoordigers van Dyckerhoff Occupational Safety, Corporate Communications en wordt ondersteund door de agentschapskruispunten. De stuurgroep is internationaal, zodat rekening kan worden gehouden met landspecifieke eisen.<\/span><\/p>\n

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Internationale uitvoering van de campagne <\/span><\/h2>\n

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De campagne is vertegenwoordigd op Dyckerhoff-vestigingen in Duitsland, Luxemburg, Nederland, Polen, Tsjechi\u00eb en Oekra\u00efne:<\/span><\/p>\n

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Duitsland<\/h2>\n

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Luxemburg<\/h2>\n

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Nederland <\/h2>\n

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Polen<\/h2>\n

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Tsjechi\u00eb<\/h2>\n

[\/et_pb_text][et_pb_image src=”https:\/\/together-for-safety.com\/wp-content\/uploads\/2023\/01\/img_intern_tschechien.jpg” title_text=”img_intern_Czechi\u00eb” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzUifX0=@” _builder_version=”4.19.5″ _dynamic_attributes=”url” _module_preset=”default” custom_margin=”10px||10px||false|false” animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzUifX0=@” button_text=”Alle motieven” _builder_version=”4.19.5″ _dynamic_attributes=”button_url” _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.5″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” animation_style=”fade” global_colors_info=”{}”]<\/p>\n

Oekra\u00efne <\/h2>\n

[\/et_pb_text][et_pb_image src=”https:\/\/together-for-safety.com\/wp-content\/uploads\/2023\/01\/img_intern_ukraine.jpg” title_text=”img_intern_Oekra\u00efne” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NTEifX0=@” _builder_version=”4.19.5″ _dynamic_attributes=”url” _module_preset=”default” custom_margin=”10px||10px||false|false” animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NTEifX0=@” button_text=”Alle motieven” _builder_version=”4.19.5″ _dynamic_attributes=”button_url” _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.19.5″ _module_preset=”default” custom_margin=”100px||||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.5″ _module_preset=”default” text_text_color=”#FFFFFF” background_color=”#4BB8A7″ custom_margin=”||||false|false” custom_padding=”40px|40px|40px|40px|false|false” custom_padding_tablet=”20px|20px|20px|20px|false|false” custom_padding_phone=”20px|20px|20px|20px|false|false” custom_padding_last_edited=”on|phone” border_radii=”on|20px|20px|20px|20px” border_color_all=”#FFFFFF” global_colors_info=”{}”]<\/p>\n

Welke onderwerpen zijn belangrijk voor u en uw veiligheid op het werk? <\/span><\/strong><\/p>\n

Zijn er dingen op uw terrein die moeten worden uitgevoerd voor meer arbeidsveiligheid?<\/span><\/span><\/p>\n

Welk persoonlijk voornemen neemt u <\/span>voor uzelf of uw team om veilig te werken?<\/span><\/p>\n

Schrijf ons of stuur ons foto’s van “onveilige situaties” of “gevaarlijke plekken”.<\/p>\n

Uw feedback is nodig! Schrijf ons <\/span>hier<\/a>.<\/p>\n

<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

De campagne Dit is wat er achter onze campagne voor arbeidsveiligheid zit De twee motto’s van de campagne bestaan uit een triade. 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